Kellogg scheint Balast abzuschmeißen. Sie verkaufen offensichtlich einen Teil ihres Fruit Snack Bereichs und könnten damit bis zu 1,5 Mrd. USD generieren.
Ferrero and Hostess vie for Kellogg’s Keebler cookie business, in a roughly $1.5 billion deal
https://www.cnbc.com/2019/03/25/ferrero-...okies.html
Zitat:“We need to make strategic choices about our business and these brands have had difficulty competing for resources and investments within our portfolio,” Kellogg CEO Steve Cahillane said in a statement last year, when announcing the planned divestitures.
Ferrero and Hostess vie for Kellogg’s Keebler cookie business, in a roughly $1.5 billion deal
https://www.cnbc.com/2019/03/25/ferrero-...okies.html